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Reebok is a global athletic footwear and apparel company, operating as a subsidiary of Adidas since 2005.  Reebok produces and distributes fitness and sports items including shoes, workout clothing and accessories, and training equipment. Reebok is the official footwear and apparel sponsor for UFC, CrossFit, Spartan Race, and Les Mills.

Signed by Reebok UK as a Master Trainer in 2013, Richard represented the brand in all aspects of his fitness career and business.  As an international group fitness presenter, he showcased the apparel at various events nationwide and across Europe, encouraging individuals to #bemorehuman in all their endeavours.  After leaving Reebok in 2017, Richard has continued to do what he does best across the industry, without any commercial link to Reebok and proud of the achievements made during his time with the company.